Creative Direction ∙ Illustration ∙ Packaging
When I was a kid, I inhaled frequently. That was the point.
— Barack Obama
Aroma Cannabis is a cultivator of craft cannabis with a passion for sustainability. Their company is expanding as their products achieve more and more recognition as a standard to follow. A natural progression for them was to start considering how to market their products directly to the consumer and make it stand out from the rest. Creating illustrated designs representative of each strain not only creates eye catching packaging, it also creates a reference to particular strains and their brand.