Jasmin Elena

Creative Being

· Out of the Blue 
· Millie Scott
· Aroma
· Ms. Merryweather 
· Jinx
· Rhythm
· Beecause 
· Origins Vodka
· Holiday Spirit 
· Dead G.O.A.T. 
· Illustrations

I’m a multidisciplinary designer with a knack for illustration, storytelling and problem solving. I believe in the power of design as a universal language capable of bridging the gap between people and cultures through meaning and intention.


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Origins Vodka

Creative Direction ∙ Naming ∙ Logo ∙ Product Design ∙ Copy 

Tradition is not the worship of ashes, but the preservation of fire. 
― Gustav Mahler

Packaging design for a vodka company that blends Portland’s love for craft cocktails with Russia’s standards and traditions in distillation. Logo and supporting imagery is inspired by constructivist art as a way of paying homage to vodka’s heritage. While the use of a singular natural color for each bottle is reflective of Portland’s passion for ingredient transparency and quality.